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Review: Dr Pepper with Imperial Sugar
You've heard all about those 23 flavors in Dr Pepper, right? Wouldn't it be great to actually taste them? With Dr Pepper with Imperial Sugar, you do! (Also, RIP Dublin Dr Pepper)
Recent Reviews

Can Holiday: International Museum Day – May 18
Grab this 1995 Pepsi Rock and Roll Hall of Fame Can as we celebrate International Museum Day!

Design Review: Evolution of Caffeine Free Coke Family Branding
With the announcement of Caffeine Free Coke Zero, we explore the design elements of Coca-Cola's caffeine free versions… and how sometimes, the rules of corporate branding need to be broken.

Analysis: Kraft's Dual Brand Strategy with Crystal Light Liquid
Kraft sees both MiO and Crystal Light Liquid not as cannibalistic, but complimentary, growing the overall liquid flavor enhancers category. Additionally, the liquid offerings may generate more profit than their existing powder-based products.

Coming Soon: Jones Poutine Soda
Returning to their gross soda roots, Jones Soda has announced they they will be offering a limited edition Poutine flavor exclusive to Canada.

This Just In: Arizona Chocolate Fudge Float Soda
Arizona has brought back an older flavor with some modifications: Arizona Chocolate Fudge Float Soda. It's carbonated, low-calorie, and features Bosco chocolate syrup.
Design Reviews

Design Review: Evolution of Caffeine Free Coke Family Branding
May 8, 2013 · 3 Comments
With the announcement of Caffeine Free Coke Zero, we explore the design elements of Coca-Cola's caffeine free versions… and how sometimes, the rules of corporate branding need to be broken.
Analysis

Analysis: Kraft's Dual Brand Strategy with Crystal Light Liquid
April 23, 2013 · 1 Comment
Kraft sees both MiO and Crystal Light Liquid not as cannibalistic, but complimentary, growing the overall liquid flavor enhancers category. Additionally, the liquid offerings may generate more profit than their existing powder-based products.
Coming Soon

Coming Soon: Jones Poutine Soda
May 1, 2013 · Leave a Comment
Returning to their gross soda roots, Jones Soda has announced they they will be offering a limited edition Poutine flavor exclusive to Canada.
On the Shelf

On the Shelf: Pepsi Next in "Swirl" Bottle
May 16, 2013 · 1 Comment
Pepsi's new "Swirl" design for their 20 oz bottles has been spotted with this Pepsi Next product. It's sure to "capture the excitement of now for Pepsi consumers."
This Just In

This Just In: Arizona Chocolate Fudge Float Soda
May 17, 2013 · Leave a Comment
Arizona has brought back an older flavor with some modifications: Arizona Chocolate Fudge Float Soda. It's carbonated, low-calorie, and features Bosco chocolate syrup.
Trademark Rumors

Speculation: Pepsi Smart Fountain / Pepsi Fusion – Competitor to Coca-Cola Freestyle
Recent trademark filings for "Pepsi Smart Fountain" — as well as extensions on "Pepsi Fusion" — prompt speculation about Pepsi's possible competitor to the Coca-Cola Freestyle machine.
From the Archives

Review: Jones Soda Antacid Flavored Soda (2006)
The Jones Soda Antacid Flavored Soda installment in the 2006 Jones Soda Holiday collection brings "carbonated Pepto-Bismol" into your Christmas celebration. Add in the bonus measuring cup, and you have quite a unique, pink drink here… that still doesn't taste very good.
Retro Sodas

Review: Thomas Kemper Classic Grape
Thomas Kemper Classic Grape is a nice, easy grape soda that goes down smoothly. A slight tartness to the flavor compliments the sweet, presenting a balanced taste. It's a recommended clean grape soft drink!
Tea

Can Holiday: International Women's Day – March 8
Women can rock! At least, that's what these 2004 Lipton Tea cans from Belgium illustrate for International Women's Day!
Energy Drinks

Review: Mountain Dew MDX
Having previously discussed the details of new Mountain Dew MDX, I was finally able to track down a bottle. Ironically, it was during a trip through Wisconsin. I guess that state is good for something. Basically, this drink is Mountain Dew on steroids. It's the basic drink combined with maltodextrin, ginseng, taurine, d-ribose, and guarana, [...]
Can Holiday Time Machine
Can Holiday: National Bike to Work Day – May 17
It's National Bike to Work Day… and we're celebrating with this 2007 cycling-inspired Sprite can from Israel. Let's go riding!

Can Holiday: Dance Like a Chicken Day – May 14
It's Dance Like a Chicken Day, where this oom-pah accordion-based song has been a classic staple at weddings, anniversary parties, and festivals since Werner Thomas from Davos, Switzerland wrote it in the 1950s. We've got a 2006 Coke can with a featherless chicken to celebrate… wait, what?




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