Review: Bubble Up


Recently my friend Jason Steele mailed me a bottle of Bubble Up to review here for the site. As I'm always on the lookout for good caffeine-free beverages, I was excited to give this lemon-lime soda a test.

Bubble Up

Bubble Up

Bubble Up actually predates most competitors in the world of lemon-lime soft drinks, having hit the market in 1919 (7Up was introduced in 1929, Sprite in 1961, Sierra Mist in 2000). It was originally created by Sweet Valley Productions (Sandusky, OH), later sold to the Bubble Up Company, Inc. (Chicago, IL), and eventually the brand was purchased by the Monarch Beverage Company (Atlanta, GA) in 1978. Just last year (2007) Bubble Up was purchased by Hedinger Brands, LLC (Jasper, IN) along with Dad’s Root Beer, Dr. Wells, and SunCrest. Currently it's licensed to another company with the same owner (Keith Hedinger), The Dad’s Root Beer Company, LLC.

Hopefully the new ownership of the brand will really bring this beverage more visibility because Bubble Up is a wonderful lemon-lime drink! Originally marketed as “A Taste of Lemon, A Taste of Lime”, Bubble Up has an amazingly clean taste. This can be attributed to the use of cane sugar vs. high fructose corn syrup and the actual inclusion of lemon and lime oils. The use of these finer ingredients really shows, as the drink doesn't have that "fake" artificial flavor you typically find in this genre, especially with Sierra Mist.

The taste of the drink is quite bubbly, and as my wife mentioned, produces quite a "pucker" when you drink it. It has a bit more bitterness than the mainstream lemon-limes on the market today, along with an acidic and dry flavor, which I think gives it quite a nice edge and point of distinction. It amazes me how clean the overall flavor is, with no noticeable aftertaste or syrupy residue. It's refreshing!

The current owners of Bubble Up are offering it in 12 oz. cans, 20 oz. plastic bottles, and 1 liter plastic bottles. Additionally, I sampled my Bubble Up courtesy of a 12 oz. glass bottle. This was manufactured under license to Orca Beverage Soda Works, which takes nostalgic drinks and makes them available in their rightful drinking receptacle, glass.

Bubble Up is probably one of the best lemon-lime drinks we've reviewed here at BevReview.com. If you can find some, savor it!

Comments

  1. FernLaPlante says:

    Hooray! I am glad you liked the Bubble Up! I should have bought one for myself to try as well so I think I shall make a trip to World Market to test it out.

  2. Bubble Up is absolutely my favorite soft drink. I first found it at Pink's, the famous hot dog stand in West Hollywood, and figured I'd try it. I was instantly hooked. It's so much lighter and cleaner than mass-market competitors–and I noticed the difference before really reading the label. It just tasted good.

  3. Why isn't Bubble Up available at grocery stores? Is there any place in the Los Angeles area that sells it?

  4. @leah, galco's soda pop stop sells it.

  5. The only problem with the new Bubble Up is that it is made with high fructose corn syrup. I saw them selling four packs of these at Albertsons.

  6. This is a great soda to use for Gin drinks has a perfect mix of dry and sweet to complement it and give it flavor.

Trackbacks

  1. BevBoard says:

    Glass-bottled Bubble Up & Dad's Root Beer…

    Yeah, I believe the Bubble Up was purchased from Monarch by Hedinger Brands (which controls Dad's Root Beer).

    http://www.bevreview.com/wp-content/image_bubbleup1.jpg

    As for the glass bottle, t……

  2. [...] is bottled by the Orca Beverage Soda Works under the "American Classics" line which also contains Bubble Up, a classic lemon-lime soda reviewed here in January '08. NuGrape Soda has the tag line "A Flavor [...]

  3. [...] of sugar-sweetened lemon-limes out there that don't seem to share this characteristic, such as Bubble Up. The taste isn't a home run, but your opinion may vary. (Hint: Share your thoughts in the [...]

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