Official Facts about Pepsi Throwback & Mountain Dew Throwback


Pepsi Throwback & Mountain Dew Throwback

There have been a lot of questions about Pepsi Throwback and Mountain Dew Throwback being posted here on BevReview.com, as well as Twitter and beyond. We talked with Nicole Bradley of Pepsi-Cola North America Beverages to get some answers!

Review: Amp Energy Lightning


Amp Energy Lightning

Amp Energy Lightning does not taste horribly like cleaning solution, but rather provided a peppy, bubbly lemonade experience. It lacks the negative aftertaste typically associated with energy drinks, which is a huge plus. This is a solid addition to the Amp Energy lineup and recommended.

Bottle designs revealed for Pepsi Throwback, Mountain Dew Throwback


Pepsi Throwback & Mountain Dew Throwback

With all the buzz on the ‘net around the announcement of Pepsi Throwback and Mountain Dew Throwback, we have some advanced images on the labels and bottle designs in this new lineup of sugar-sweetened soft drinks.

Review: ViB Pomegranate Berry


ViB Chill-N

Looking for a “vacation in a bottle”? ViB Chill-N claims to deliver that via a lightly carbonated, pomegranate sparkling beverage. The taste is actually quite fruity and good, only hampered by the inclusion of artificial sweeteners mixed along with cane sugar. Overall, a solid taste, but I worry that the confusing marketing approach and below-par packaging design may hurt its chances.

Coming Soon: Pepsi Throwback, Mountain Dew Throwback


Pepsi Throwback and Mountain Dew Throwback

In April, Pepsi is rolling out a sugar-sweetened version of their flagship beverage, called Pepsi Throwback. At the same time their citrus-powered market leader, Mountain Dew, will also see a sugar version hit, aptly named Mountain Dew Throwback. Keep reading for details and information gleaned from trademark applications!

Super Bowl Commercials & Beverages: 2009


Super Bowl XLIII

Another Super Bowl has come and gone, and with it, a whole new batch of high-profile commercials. Given that we’re a beverage reviewing site, I’d like to take a look at the non-alcoholic drink ads that graced our TVs during the matchup between the Cardinals and Steelers. We’ve done detailed analysis on each of these ads individually, but here’s a quick overview…

Super Bowl Commercial: Pepsi Max – “I’m Good”


BevReview.com takes a look at the beverage-related Super Bowl commercials. Diet Pepsi Max is relaunched on the big stage as Pepsi Max, a diet drink for men. Will this relaunched product — with new logo, name, and positioning — help in Pepsi’s battle against Coke Zero?

Super Bowl Commercial: Pepsi – “Refresh Anthem”


BevReview.com takes a look at the beverage-related Super Bowl commercials. A 60-second spot for Pepsi featuring the “Refresh Anthem”, sung by Bob Dylan, remixed with Will.i.am. It showcases how Pepsi has moved through the generations as always being the choice of the youthful set. Utilizing a parallel video device, it shows how some things have changed, but a lot of things stay the same.

Super Bowl Commercial: Pepsi – “Pepsuber”


BevReview.com takes a look at the beverage-related Super Bowl commercials. After debuting the night before via a trio of MacGruber product placement ads, Pepsi runs this Pepsuber spoof during the Super Bowl as part of their introduction of a new logo and slogan, “Refresh Everything”.

Super Bowl Commercial: Gatorade – “Talking Heads”


BevReview.com takes a look at the beverage-related Super Bowl commercials. This is “Talking Heads”, part of the repositioning of Gatorade around the “G” tagline through a series of “Manifesto” ads. It’s part of Pepsi’s “reinvention” of brands including Pepsi, Mountain Dew, Sierra Mist, and yes, Gatorade.