Comments on: Review: Her Energy

By: annette heinbaugh

annette heinbaugh — Tue, 12 Jul 2011 19:30:36 +0000

i would to try this drink i am 51 years old a mother of 4.I have rumatory arthritis.I work 7 days a week,52 weeks a year, I deliver newspapers. I need a boost every morning to get me going,lately I have been getting bad headaches from drinking coffee ,,,, I would love to try your energy drink. I live about 1 hour drive from Pittsburgh Pennsylvania , I never seen or heard about your drink here on the east coast. I seen you on millionaire match makers. I would love to work for your company ,,,getting stores to stock your energy drinks in the stores in my surounding areas.. thank you and i hope to here from you. ANNETTE HEINBAUGH my home address is 802 Davidson Avenue Connellsville Pennsylvania 15425

By: HERlover

HERlover — Sat, 03 Oct 2009 21:11:14 +0000

I love this drink! It tastes great!

By: X.

X. — Sun, 31 May 2009 12:07:29 +0000

I've never seen a little boy or girl drinking any format of any brand of energy drink. Know why? Kids don't need additional energy. If you actually did see a little girl sipping some crazy-aggro 24oz. energy drink, I'd suspect something was 'wrong with the picture', but it may be an issue for the local Child Protective Services - not on account of some grievous marketing oversight. Leaving that foolishness aside, yeah - there is an apparent incongruity in energy drink consumption between the sexes. So what? There's inequity in hot sauce and gasoline consumption too, yet that doesn't automatically imply a demand for 'pepper sauce 4 her' or cloying pink petrol. A gap doesn't always indicate a niche.

By: Mjoshk

Mjoshk — Sat, 30 May 2009 18:26:12 +0000

The previous poster misses the point. Have you ever seen a little girl sitting there drinking Monster or Venom energy drinks? I have, and I always ask myself, what's wrong with this picture…Almost all energy drinks are designed for men, and there is a definite incongruity in their consumption by women…why not provide women with an alternative that does away with that incongruity? Add to this the fact that HER tastes better than the alternatives (I know, because I've tried it), and you've got a winning combination in my book.

By: X.

X. — Fri, 29 May 2009 22:19:06 +0000

This sort of demographically-based marketing insults, embarrasses, and skeeves me out. Cf. wine for women, energy bars for women, etc. Though I suppose it's to be expected looong after the apex of the energy drink craze that tactless market segmentation would be necessary to pick up whatever crumbs remain.