Earlier this year, Coke’s Seagram’s brand got a visual makeover, which added a bit more class to their ginger ale and mixer lineup. Shortly thereafter, they added 4 flavors to their Seagram’s Sparkling Seltzer Waters lineup: Orange Citrus, Blackberry Raspberry, Key Lime, and White Peach.
The look is now more “relevant to the sophisticated adult consumer,” per the project description shared by Hatch Design. It feels more dignified overall, with the Sparkling Seltzer Water lineup having a metallic, grown-up look.
All that’s inside is carbonated water and natural flavors, with each flavor sporting 0 calories, 35 mg sodium, and 0 g carbs per can.
Let’s start with Seagram’s Sparkling Seltzer Water – Orange Citrus, which has a muted orange scent when opened. The drink is expectantly clear and very light in flavor. Subtle orange hints begin the drink, then fade into a carbonated water aftertaste that has a somewhat “this was obviously packaged in a can” aftertaste.
Shifting over to Seagram’s Sparkling Seltzer Water – Blackberry Raspberry, the berry scent is quite strong when you open the can. This flavor seems less subdued, with the deep berry taste sitting more on top of the carbonated water, rather than just buried inside. The aftertaste was subtle, but metallic.
Next up is Seagram’s Sparkling Seltzer Water – Key Lime, which has a pretty hard-to-detect lime smell. But the lime hits you right away upon that first sip. We’re all used to having lemon or lime in a glass of water, and this is much the same, but far more amplified. The aftertaste carried the lime element through it, then fades away.
Last, but not least, is Seagram’s Sparkling Seltzer Water – White Peach, which has a dull peach scent when opened. However, the peach flavor is front-and-center upon sipping, then fades into a very aluminum can-like taste. Yuck.
Overall, I guess if you are looking for something less sweet, but with a hint of flavor, these Sparkling Seltzer Water opens might be of interest. But to be honest, I think they’d probably taste better coming out of a bottle. There’s a lot of metallic taste present, no matter which flavor you are trying. That said, if I were to rank the flavors from best to worst, it would probably be Key Lime, Blackberry Raspberry, Orange Citrus, and White Peach.
At least the cans look pretty!
Full Disclosure: These beverages were provided compliments of Seagram’s