Super Bowl Commercial: MiO Fit – "Anthem"

What's the Super Bowl without commercials? And what's an update on without a look at the beverage-related spots broadcast during Super Bowl XLVII?

MiO Fit - Anthem

Brand: MiO Fit
Title: "Anthem"
Agency: WPP's Taxi New York

Gatorade and Powerade are put on notice by Kraft, who brings out Tracy Morgan to promote their new MiO Fit liquid water enhancer.  Go electrolytes!


  1. [...] actual game day spot — titled "Anthem" — showcases Tracy Morgan asking you to welcome change to make America better. After seeing [...]