Posted in Commentary, News, Stevia on Jan 8th, 2009 2 Comments »
We recently posted a news item here at BevReview.com about a new Stevia-based sweetener being used in beverages. Since then, there's been a lot of debate about whether these Reb-A sweeteners should be considered 'natural' or 'artificial'. What do you think?
Posted in Carbonated Soft Drinks, Commentary, Mountain Dew, News, PepsiCo on Feb 27th, 2008 11 Comments »
DEWmocracy is the name of a marketing initiative PepsiCo launched last November to promote their Mountain Dew brand. This online experience revolved around customers voting on the next flavor of Dew. Read more for full explanation, analysis, and commentary on the flavor selections and game experience.
Posted in Cadbury Schweppes, Carbonated Soft Drinks, Commentary, Dr Pepper on Nov 21st, 2007 2 Comments »
The revisionist history by Cadbury Schweppes regarding Dr Pepper sparks a fire under your BevReview.com host, prompting a little reeducation for these obviously clueless marketing executives. And here you thought Cherry Chocolate Diet Dr Pepper was just going to be an interesting, new, limited-time flavor!
Posted in Carbonated Soft Drinks, Coca-Cola Zero, Commentary, Diet Coke, The Coca-Cola Company on Aug 14th, 2005 6 Comments »
Coke must have a lot of free time on their hands these days, because they sure are keeping the designers of packaging busy. Maybe they would find more success if they would spend more time making products people actually wanted instead of just marketing the same junk over and over. But I digress…
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