Posted in The Coca-Cola Company, Coke, Diet Coke, Coca-Cola Zero, News, Glacéau, Vitaminwater on Feb 22nd, 2008 No Comments »
The Coca-Cola Company still believes that carbonated soft drinks are the “lifeblood” of the business in 2008. That said, they will continue emphasis on their non-carbonated offerings as well, primarily led by Glaceau Vitaminwater, which they purchased in 2007.
Posted in Carbonated Soft Drinks, The Coca-Cola Company, Diet Coke, Update on Jul 27th, 2007 No Comments »
Here’s an update on Diet Coke Plus… per a recent newspaper article, the folks over at Coke pretty much admit that “the soda isn’t expected to be a top seller but they believe it will help revive interest in the Diet Coke trademark.” Interesting strategy.
Posted in Carbonated Soft Drinks, The Coca-Cola Company, Diet Coke, News on Jul 27th, 2007 No Comments »
For the first time, sales of Diet Coke have been slumping. While it still holds the #3 spot in beverage sales (behind Coke and Pepsi), I think it’s being cannibalized by drinks such as Coke’s own Coca-Cola Zero. Coke is trying to boost the brand a little through rollout of products such as Diet Coke Plus.
Posted in Carbonated Soft Drinks, Reviews, The Coca-Cola Company, Diet Coke, Nutrient Drinks on Apr 24th, 2007 4 Comments »
Underneath the marketing hype of “Diet Coke with vitamins,” this beverage review reveals that Diet Coke Plus is actually an entirely different formulation. The use of sweeteners similar to Coke Zero makes it better than original Diet Coke.
Posted in Carbonated Soft Drinks, Coming Soon, The Coca-Cola Company, Diet Coke, Update on Mar 27th, 2007 1 Comment »
Official press release from Coke about Diet Coke Plus: “Coca-Cola North America today announced it will launch Diet Coke Plus™, a sparkling, calorie-free beverage with vitamins and minerals. In addition to providing great, refreshing taste, Diet Coke Plus is a good source of vitamins B3, B6, and B12, and the minerals zinc and magnesium.”
Posted in Carbonated Soft Drinks, Coming Soon, The Coca-Cola Company, Diet Coke, Update on Mar 1st, 2007 No Comments »
The look of the packaging has been released for Diet Coke Plus. Style is very retro-1970s, which is an interesting departure for Coke.
Posted in Carbonated Soft Drinks, Coming Soon, The Coca-Cola Company, Diet Coke on Dec 28th, 2006 No Comments »
Coming Soon: A new version of Diet Coke with bonus vitamins and stuff. Oh goody. Like we needed yet another Diet Coke subbrand. Be on the lookout for this “nutrient-enhanced carbonated soda”!
Posted in Carbonated Soft Drinks, Discontinued, The Coca-Cola Company, Diet Coke on Nov 4th, 2005 No Comments »
It’s the end of the line for Diet Coke with Lemon. Will folks now buy carbonated water and a bottle of Pledge to relive the experience?
Posted in Carbonated Soft Drinks, The Coca-Cola Company, Diet Coke, Coca-Cola Zero, Commentary on Aug 14th, 2005 5 Comments »
Coke must have a lot of free time on their hands these days, because they sure are keeping the designers of packaging busy. Maybe they would find more success if they would spend more time making products people actually wanted instead of just marketing the same junk over and over. But I digress…
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Posted in Carbonated Soft Drinks, Reviews, The Coca-Cola Company, Diet Coke on Aug 9th, 2005 1 Comment »
Because Coke has nothing better to do this year than reintroduce the same tired brands over and over, they rolled out Diet Coke Sweetened with Splenda a few months ago (but first mentioned back in February). Talk about a mouthful of an official name!
Basically, it’s the Diet Coke formula, but they’ve replaced aspertame (probably […]