Posted in Carbonated Soft Drinks, Coca-Cola Zero, Coke, Commercials, Diet Pepsi, Gatorade, Life Water, News, Pepsi, PepsiCo, SoBe, Sports Drinks, Super Bowl, The Coca-Cola Company, Vitaminwater on Feb 2nd, 2009 4 Comments »
Another Super Bowl has come and gone, and with it, a whole new batch of high-profile commercials. Given that we're a beverage reviewing site, I'd like to take a look at the non-alcoholic drink ads that graced our TVs during the matchup between the Cardinals and Steelers. We've done detailed analysis on each of these ads individually, but here's a quick overview…
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BevReview.com takes a look at the beverage-related Super Bowl commercials. Diet Pepsi Max is relaunched on the big stage as Pepsi Max, a diet drink for men. Will this relaunched product — with new logo, name, and positioning — help in Pepsi's battle against Coke Zero?
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Images of the new Pepsi logo and packaging redesigns for various products have been discovered on the United States Patent and Trademark Office's Trademark Electronic Search System. Take a look and let us know what you think!
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Pepsi has redesigned the packaging for Diet Pepsi Max, which we first reviewed in June 2007. Check out the new look!
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Pepsi officials noted that they will be heavily emphasizing two beverage brands in 2008: SoBe Life Water and Diet Pepsi Max. This is primarily in response to The Coca-Cola Company's recent purchase of Glaceau and their Vitaminwater beverage, along with the continued success of Coca-Cola Zero.
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BevReview.com takes a look at the beverage-related Super Bowl commercials. Diet Pepsi Max is nicely promoted in a spot called "Nod", which utilizes the 1993 dance song "What is Love". The commercial does a nice job to convey the primary attribute found in the soft drink, namely the increased caffeine and the inclusion of ginseng. Watch the commercial now!
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Perhaps PepsiCo's answer to both Coca-Cola Zero and Diet Coke Plus, this Diet Pepsi spinoff features a new batch of artificial sweeteners, more caffeine, and some ginseng for good measure. The best part of Diet Pepsi Max? The very excellent packaging!
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Pepsi tosses out this press release with some sort of made-up "research" justifying the existence for their new offering, Diet Pepsi Max. Big push on the "ginseng" and "more caffeine" angles.
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This diet soda review highlights the third variation in the Diet Pepsi Jazz lineup, Diet Pepsi Jazz Caramel Cream. The drink doesn't possess a strong caramel flavor, but it is by far the best this series has to offer.
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It's Diet Pepsi, with extra stuff thrown in, and sweetened with a combination of aspertame and Ace-K. Will Diet Pepsi Max be something of an answer for Coca-Cola Zero?
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