Posted in Carbonated Soft Drinks, Coming Soon, Mello Yello, The Coca-Cola Company on Mar 9th, 2010 2 Comments »
Coke is returning Mello Yello to the frontlines with a package redesign and additional marketing support. The new look, slated for April 2010, is a modern take on the original 1979 design for the soft drink.
Posted in Carbonated Soft Drinks, Mello Yello, Mountain Dew, Reviews, The Coca-Cola Company, Vault on Oct 18th, 2005 11 Comments »
In December 2004, word started leaking that Coke was about to launch a new competitor to Mountain Dew (following up Surge and various Mello Yello relaunches). That product is called Vault, and it started being test marketed over the summer in Alabama, Michigan, North Carolina, South Carolina, Tennessee, and Virginia.
It's been important [...]
Posted in Carbonated Soft Drinks, Coming Soon, Mello Yello, The Coca-Cola Company, Vault on Dec 23rd, 2004 1 Comment »
Posted in Carbonated Soft Drinks, Mello Yello, Reviews, The Coca-Cola Company on Dec 18th, 2004 2 Comments »
