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Archive for the 'Super Bowl' Category

BevReview.com takes a look at the beverage-related Super Bowl commercials. In a follow-up to the Gene Simmons "I'm a Doctor" commercial that kicked off the Dr Pepper Cherry campaign, here we have a humorous take on the idea that this drink contains "a little kiss of cherry."

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BevReview.com takes a look at the beverage-related Super Bowl commercials. A guy goes sleepwalking through the Africa savannah… and nothing eats him. But hey, Coke is around, so it's all good!

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BevReview.com takes a look at the beverage-related Super Bowl commercials. Coke teams up with "The Simpsons" to showcase how happiness can be found even in the hard times… by drinking a bottle of Coca-Cola.

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Another Super Bowl has come and gone, and with it, a whole new batch of high-profile commercials. Given that we're a beverage reviewing site, I'd like to take a look at the non-alcoholic drink ads that graced our TVs during the matchup between the Cardinals and Steelers. We've done detailed analysis on each of these ads individually, but here's a quick overview…

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BevReview.com takes a look at the beverage-related Super Bowl commercials. Diet Pepsi Max is relaunched on the big stage as Pepsi Max, a diet drink for men. Will this relaunched product — with new logo, name, and positioning — help in Pepsi's battle against Coke Zero?

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BevReview.com takes a look at the beverage-related Super Bowl commercials. A 60-second spot for Pepsi featuring the "Refresh Anthem", sung by Bob Dylan, remixed with Will.i.am. It showcases how Pepsi has moved through the generations as always being the choice of the youthful set. Utilizing a parallel video device, it shows how some things have changed, but a lot of things stay the same.

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BevReview.com takes a look at the beverage-related Super Bowl commercials. After debuting the night before via a trio of MacGruber product placement ads, Pepsi runs this Pepsuber spoof during the Super Bowl as part of their introduction of a new logo and slogan, "Refresh Everything".

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BevReview.com takes a look at the beverage-related Super Bowl commercials. This is "Talking Heads", part of the repositioning of Gatorade around the "G" tagline through a series of "Manifesto" ads. It's part of Pepsi's "reinvention" of brands including Pepsi, Mountain Dew, Sierra Mist, and yes, Gatorade.

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BevReview.com takes a look at the beverage-related Super Bowl commercials. This SoBe spot… yuck! The folks over at Arnell Group should be shot and relieved of their duties regarding the SoBe advertising account, because this 3D commercial done in conjunction with Intel, DreamWorks Animation, and NBC, is not only a bad Super Bowl piece… it's just bad marketing.

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BevReview.com takes a look at the beverage-related Super Bowl commercials. This Coke commercial — part of the new "Open Happiness" campaign — features a bunch of bugs trying to steal a bottle from a guy in a park. Lots of CGI and a cheery music score make this a happy spot.

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